ITGA Suggestions for Promoting Campus & Community Day
#campusandcommunity - April 23, 2024
Across the globe, campuses and their host communities enhance the lives of many through their economic and civic partnerships. You are invited to join ITGA in spotlighting some of the amazing work going on within your community or organization as we prepare for the second annual Campus & Community Day on April 23, 2024. This is work that is best accomplished “Together” – the theme of Campus and Community Day.
Here are a few easy ways to participate:
- Personalize the ITGA press release for your community and send it out to your local media, including newspapers, talk shows, morning radio shows and network news. Identify collaborations that were made possible by bringing campus and community together.
- Coordinate on-air interviews for April 23, 2024, featuring leaders and newsmakers on your campuses and in your communities or record conversations in advance.
- Work with newspapers and other local media for promotion prior to April 23 and special coverage of any coordinated activities on #campusandcommunity Day.
- Engage campus and community partners in your area – even if they aren’t currently members of ITGA! – and plan an event that will take place on April 23, 2024. Examples might include:
- a community service project that brings together faculty, staff, students and community leaders
- A talk or panel that highlights campus and community leaders together
- a press conference with the Mayor and University or College President standing in front of the entrance from town into campus highlighting the relationship between the organizations
- A mayoral proclamation of Campus and Community Day
- Don’t have time to plan an official event on April 23? Don’t worry! Why not:
- create a video in advance with cameos from local community and campus “stars” showcasing where campus and community intersect and release it on April 23
- promote work done throughout the 2023-2024 school year with special posts on April 23 using photos from previous events; or
- take a special photo of elected officials on campus or the school mascot in town — supporting local businesses, sitting in on a City Council meeting — for promotion on April 23.
- Plan ahead for next year! Moving forward, International Campus and Community Day will be the fourth Tuesday of April. This provides time to highlight more campus and community partnerships every year!
TWITTER on Campus and Community Day
Like previous years of Campus and Community Day, the majority of promotion will be focused on X, formerly known as Twitter.
- Tweet Away: Plan to make two to three posts on April 23 spotlighting efforts in your area and using the hashtag #campusandcommunity.
- Show a Little Love: Spend a few extra minutes on Twitter liking and retweeting other communities and colleges who are participating in Campus & Community Day.
- Friends and Rivals: Have a favorite ITGA friend – or campus rival? Find out what they are doing to celebrate #campusandcommunity on April 23! Then start a Twitter dialogue! Will the University of North Carolina and the University of Georgia agree on which university is the “first public university in the nation” on Campus and Community Day? Probably not – but they are always happy to cross-promote through their ongoing dialogue. Join in the fun with them!
- Picture This: Have your creative content ready to go! Plan ahead to capture the College President and Mayor shaking hands or working together to ensure that a dynamic photo showcasing authentic engagement is ready to go on April 23. Perhaps you are doing a cleanup for Earth Day or the weekend before – capture it and highlight on April 23rd.
- Leverage Other Social Platforms: ITGA is also on LinkedIn, Instagram, and Facebook. You can find and tag us there with your highlights of #campusandcommunity
- Download the ITGA Campus and Community Day logo
Questions? Contact Kelsey (